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    Because you owe it to yourself.

    Experience our beautifully designed simple, but essential, skin care and body care products, made to nourish and hydrate your brown skin, while providing a naturally irresistible glow.

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      Especially Formulated Just for You

      Especially Formulated Just for You

      We produce our skincare in small batches, making sure to pay attention to detail with each ingredient and measurement. 

      For each product, we choose each ingredient with intention and integrity--making sure that it's working for you and not against you. 

      Made 100% in-house, no animal testing or harm, for the girl with brown and black skin in mind.

      Self-care should be accessible to everyone.

      Self-care should be accessible to everyone.

      "I believe in the power of simplicity when it comes to taking care of yourself. Self-care shouldn't be complex or mystic. It's for everyone and we all need it."

      - Kimberlee Alexandria Day, Founder & Maker

      Read Her Story

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      Get 15% off on us.

      Stay up to date with events, sales, new product launches, and more + 15% off your first order when you sign up. 

      We want to help you on your journey of taking care of yourself. Start here.